Telling a Compelling Story with Data

Data is important. Sharing it can boost a company’s transparency and increase engagement with its audience, workforce, and stakeholders… when done right. But a full page of numbers and text in a black and white document will do little to keep anyone’s attention, let alone inspire them to engage. The solution? Utilize compelling imagery, interactive media, and beautiful typography to create a story worth the attention.

Recently, I had the pleasure of working with Cushman & Wakefield on several print and digital designs, including these infographics that highlight their quarterly stats.

During my time with Obata, a creative agency in Saint Louis, I've also been lucky to create a variety of data-driven visuals. These visuals were multitaskers in their own right, as they shared valuable content while also showing potential clients our capability with visualizing data into engaging digital designs.